Halter Million Exhibitor Sponsorships

Sept. 26–Oct. 4, 2026 | Will Rogers Memorial Center, Fort Worth, Texas

Overview

Take your Halter Million experience to the next level with an exhibitor sponsorship! Choose from three tiers to perfectly suit your needs. Secure a prime stall location and RV parking with priority assignment, and elevate your presence with targeted advertising throughout the show. Depending on the sponsorship level, enjoy exclusive benefits like complimentary parking passes, extensive advertising opportunities and more. Don’t miss this chance to stand out and make a lasting impression at the Halter Million!

Exhibitor sponsorships open with pre-entries and must be submitted by August 28 to guarantee priority placement. Availability is first-come, first-paid.

For questions regarding the APHA Halter Million sponsorships, contact Business Development & Sponsorship Manager Amy Olson.

Details below reflect the 2025 program; final details for 2026 will be confirmed prior to the event year.

Total: $5,500

  • Preferential stall assignment, first-level priority placement for both the APHA World Championship Show and APHA/WCHA Halter Million.
  • One complimentary RV spot for the APHA World Championship Show or APHA/WCHA Halter Million (must select one event).
  • Preferential RV assignment, first-level priority placement for both the APHA World Championship Show and APHA/WCHA Halter Million.
  • One complimentary golf cart for the duration of the APHA World Championship Show or APHA/WCHA Halter Million (must select one event).
  • One four-person VIP table assignment for APHA World Championship Show or APHA/WCHA Halter Million (must select one event). VIP tables are limited; first-paid, first-served.
  • Two banners in the warm-up arena at the APHA World Championship Show or APHA/WCHA Halter Million (must select one event).
  • One full-page color ad in the Summer Paint Horse Journal/World Show Program (APHA World Championship Show) or the Fall Paint Horse Journal (APHA/WCHA Halter Million). Ad artwork deadlines apply (must select one event).
  • One complimentary parking pass for the duration of the APHA World Championship Show or APHA/WCHA Halter Million (must select one event).
  • One complimentary Stallion Alley banner (APHA/WCHA Halter Million Only)
  • Two world championship class sponsorships (specific classes can be requested, but APHA does not guarantee the class will be available; class selections are first-paid, first-served).
  • Sponsorship recognition during the event with PA announcements in the arena and scoreboard recognition during class sponsorship events.

Total: $3,500

  • Preferential stall assignment, second-level priority placement for both the APHA World Championship Show and APHA/WCHA Halter Million.
  • Preferential RV assignment, second-level priority placement for both the APHA World Championship Show and APHA/WCHA Halter Million.
  • One complimentary golf cart for the duration of the APHA World Championship Show or APHA/WCHA Halter Million (must select one event).
  • One world championship class sponsorship (specific classes can be requested, but APHA does not guarantee the class will be available; class selections are first-paid, first-served).
  • Sponsorship recognition during the event with PA announcements in arena and scoreboard recognition during class sponsorship.
  • One complimentary parking pass for the duration of the APHA World Championship Show or APHA/WCHA Halter Million (must select one event).
  • One banner in the warm-up arena.

Total: $1,750

  • Preferential stall assignment, third-level priority placement for either the APHA World Championship Show or APHA/WCHA Halter Million (must select one event).
  • Preferential RV assignment, third-level priority placement for both the APHA World Championship Show and APHA/WCHA Halter Million.
  • One world championship class sponsorship (specific classes can be requested, but APHA does not guarantee the class will be available; class selections are first-paid, first-served).
  • Sponsorship recognition at the event with PA announcements in arena and scoreboard recognition during class sponsorship.
  • One banner in the warm-up arena

Class Sponsorship: $750

  • World championship class sponsorship (specific classes can be requested, but APHA does not guarantee the class will be available; class selections are first-paid, first-served).
  • Sponsorship recognition at the selected event.
  • PA announcement in the arena and on the scoreboard during the sponsored class.

Hospitality Ride During the Show: $300–500

  • Half-day (morning or afternoon) hospitality ride: $300
  • All-day (morning & afternoon): $500

Scoreboard Ads: $500–600

  • 30-second scoreboard video with your Paint Horse Journal* ad: $500
    • Cost of Paint Horse Journal ad is in addition to fee above.
  • 30-second scoreboard video without ad in the Paint Horse Journal: $600

Party or Happy Hour: Custom Cost

  • Listing in the program and signage at event. Cost will depend on the size of the event and the services requested. Must work with the facility-approved caterer to select menu and date for the event.

VIP Table Opportunities: $700

  • Limited availability:
    • 4-person table: $700

Total: $500

Get your stallion’s picture and breeding information out there for all to see on these 8′ x 5′ banners in the John Justin Concourse at the APHA/WCHA Halter Million.

APHA will determine the placement of the banners on a first-come, first-serve basis. Banners will be stored by APHA after the event.

Stallion Alley banner for Im The Secret, a sorrel American Paint Horse stallion by I Gotta Cool Secret and out of Grace Cool Michelle, foaled in 2009.