Sept. 24–Oct. 4, 2026 | Will Rogers Memorial Center, Fort Worth, Texas
The Colors of the Season Gift Show at the APHA/WCHA Halter Million is where shopping meets showtime. This vibrant marketplace brings together equestrian enthusiasts, families, and spectators looking for unique finds that capture the Western spirit.
From boutique fashion and handmade art to equestrian gear, home décor, and gifts, vendors offer a one-of-a-kind shopping experience that perfectly complements the elite competition of Halter Million.
As a vendor, you’ll connect directly with an enthusiastic, high-spending audience who values quality, craftsmanship, and authenticity. With thousands of attendees on-site throughout the two-week event, your products will enjoy maximum visibility and exposure.
Vendor Benefits:
Engaged audience: Meet shoppers who live and love the Western and equine lifestyle.
High foot traffic: Steady flow of exhibitors, families, and fans eager to explore vendor booths.
Brand alignment: Associate your business with a world-class equestrian event known for excellence.
Joining the Colors of the Season Gift Show is more than selling products—it’s about becoming part of the community that celebrates the color, creativity, and passion of the halter horse.
Spaces are limited and fill quickly—secure your spot early to take advantage of prime placement and promotional exposure. Whether you’re a returning favorite or a first-time exhibitor, we’re here to make the process easy and welcoming.
To get started, contact Paula Abney at 817-366-1429 or email for details about booth options, pricing, and availability.
Join us at the Colors of the Season Gift Show and share your products with the people who truly appreciate them.